Customer Service

Customer Service Resources

*Each resource within the Four Corners region will be marked with an asterisk

See also:

• Four Corners Marketing Programs & Services listings of regional resources applicable to a variety of topics.
• Developing a Small Business for more on small business management.

Customer Service Resources

Agricultural Marketing Resource Center: Understanding Customers

This resource from the AMRC lists several links to information about customer service.

http://www.agmrc.org/agmrc/business/operatingbusiness/customersandconsumersotherlinks.htm

ATTRA Direct Marketing Publications

These articles, related to CSAs and Farmers’ Markets, are great resources to help with customer service as it relates to working directly with your clientele.

http://attra.ncat.org/marketing.html#direct

Building Trust with Consumer

This is a fact sheet that explains how farmers can build trust among consumers, thus increasing business.

http://cru.cahe.wsu.edu/CEPublications/eb1889/eb1889.pdf

Customer Service- Free Management Library

Increasing competition (whether for-profit or nonprofit) is forcing businesses to pay much more attention to satisfying customers, including by providing strong customer service. This website has several resources for improved customer service.

http://www.managementhelp.org/customer/service.htm

Customer Service Training

This website offers training, DVD’s and other resources to help deliver better customer service.

http://www.servicetraining.com/

Selling to Restaurants

This is an ATTRA publication with special resources for building relationships with restaurants. This is a great guide to help with the customer service aspect of selling to restaurants.

http://attra.ncat.org/attra-pub/summaries/sellingtorestaurants.html

The Customer Knows Best? Better Think Again

It's important to listen to what your customers say, but how you listen can make or break the success of new products. The following excerpt from Harvard Business Review describes a methodology for listening, and understanding the customer's desired outcome.

http://hbswk.hbs.edu/archive/2815.html

Want a Happy Customer? Coordinate Sales and Marketing

In today's hyper-competitive world, your sales and marketing functions must yoke together at every level—from the core central concepts of the strategy to the minute details of execution.

http://hbswk.hbs.edu/item/3154.html