Flowers
Regional Resources
Organizations Involved in Small Scale Flower Marketing
Direct Marketing Flowers
Funding Resources
*Each resource within the Four Corners region will be marked with an asterisk
See also: Regional Resources
Fresh, Organic and Native Foods of the Four Corners : A Directory of Eco-Regional Food Sustainability
Over 150 local food growers, ranchers, and organizations from the Four Corners region are listed in Fresh, Organic and Native Foods of theFour Corners : A Directory of Eco-Regional Food Sustainability. This guide highlights flower growers in the four corners.
http://www.environment.nau.edu/food/FoodDirectory/Select.asp
Organizations Involved in Small Scale Flower Marketing
Association of Specialty Cut Flower Growers
The Association of Specialty Cut Flower Growers was formed in 1988 to unite and inform growers in the production and marketing of field and greenhouse cut flowers. They provide information on growing techniques, marketing strategies, and new developments in the industry.
http://www.ascfg.org/index.php?option=com_frontpage&Itemid=1
Direct Marketing Flowers
Cut Flower Quarterly
The Cut Flower Quarterly is the only regular publication dedicated to information about the production, post harvest care and marketing of cut flowers. Special issues include “New Varieties” and the “Post harvest Handling” editions.
http://www.ascfg.org/index.php?option=com_content&task=view&id=3&Itemid=4
Dried and Fresh Cut Flowers
North Dakota State University
Edible Flowers
This publication discusses some of the basic production and marketing concerns for edible flowers and offers some cautions on non-edible or toxic flowers. Also included are sources of additional information on edible flowers, in print and on the Internet.
Keys to Success in Value-Added Agriculture
This publication presents, largely in the farmers' own words, important lessons they learned in adding value to their farm products and marketing directly to consumers. The keys to their success in value-added agriculture include high quality, good record-keeping, planning and evaluation, perseverance, focus, and building long-term relationships with customers.
This publication is intended for a beginning lavender grower with some horticultural experience. The publication discusses geographic and climatic considerations for lavender, soil preparation and cultivation techniques, lavender propagation materials, and field production.
http://attra.ncat.org/attra-pub/summaries/lavender.html
Marketing Cut Flowers
This is a power point presentation developed by the Center for Profitable Agriculture. The presentation covers marketing strategies and developing a marketing plan for a cut flower business.
Marketing Specialty Cut Flowers
This is a short article from the Washington State University Extension that helps the grower explore various aspects of marketing cut flowers. Topics include; selecting your market, various types of flowers to grow, customer service and pricing.
National Agricultural Library: Alternative Crops and Plants
Specialty Cut Flower Production and Marketing
This publication discusses several marketing channels and lists flowers suitable for various markets. It covers production basics, harvest and post harvest handling, business planning and record keeping, and resources for further information.
If you are a cut-flower grower, woody ornamentals can be some of the best plants for extending your season and filling out your bouquets. This publication covers getting started, what to plant, harvest and post harvest, and marketing channels, as well as offering sources of further information.
Funding Resources
Please see:
Regional Resources
Organizations Involved in Small Scale Flower Marketing
Direct Marketing Flowers
Funding Resources
See also:
- Four Corners Marketing Programs & Services listings of regional resources applicable to a variety of topics.
- Direct Marketing to Consumers for more marketing resources for selling directly to customers.
Regional Resources
Over 150 local food growers, ranchers, and organizations from the Four Corners region are listed in Fresh, Organic and Native Foods of the
http://www.environment.nau.edu/food/FoodDirectory/Select.asp
Organizations Involved in Small Scale Flower Marketing
Association of Specialty Cut Flower Growers
The Association of Specialty Cut Flower Growers was formed in 1988 to unite and inform growers in the production and marketing of field and greenhouse cut flowers. They provide information on growing techniques, marketing strategies, and new developments in the industry.
http://www.ascfg.org/index.php?option=com_frontpage&Itemid=1
Direct Marketing Flowers
Cut Flower Quarterly
The Cut Flower Quarterly is the only regular publication dedicated to information about the production, post harvest care and marketing of cut flowers. Special issues include “New Varieties” and the “Post harvest Handling” editions.
http://www.ascfg.org/index.php?option=com_content&task=view&id=3&Itemid=4
Dried and Fresh Cut Flowers
This publication discusses some of the basic production and marketing concerns for edible flowers and offers some cautions on non-edible or toxic flowers. Also included are sources of additional information on edible flowers, in print and on the Internet.
This publication presents, largely in the farmers' own words, important lessons they learned in adding value to their farm products and marketing directly to consumers. The keys to their success in value-added agriculture include high quality, good record-keeping, planning and evaluation, perseverance, focus, and building long-term relationships with customers.
This publication is intended for a beginning lavender grower with some horticultural experience. The publication discusses geographic and climatic considerations for lavender, soil preparation and cultivation techniques, lavender propagation materials, and field production.
http://attra.ncat.org/attra-pub/summaries/lavender.html
Marketing Cut Flowers
This is a power point presentation developed by the Center for Profitable Agriculture. The presentation covers marketing strategies and developing a marketing plan for a cut flower business.
This is a short article from the Washington State University Extension that helps the grower explore various aspects of marketing cut flowers. Topics include; selecting your market, various types of flowers to grow, customer service and pricing.
Specialty Cut Flower Production and Marketing
This publication discusses several marketing channels and lists flowers suitable for various markets. It covers production basics, harvest and post harvest handling, business planning and record keeping, and resources for further information.
If you are a cut-flower grower, woody ornamentals can be some of the best plants for extending your season and filling out your bouquets. This publication covers getting started, what to plant, harvest and post harvest, and marketing channels, as well as offering sources of further information.
Funding Resources
- Financing for general resources to help fund agricultural marketing ventures.